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Are Protein Bars Always The Healthy Choice?

Are Protein Bars Always The Healthy Choice?

Is slapping ‘protein’ on a label enough to make something healthy? Or are protein bars glorified chocolate bars with no real benefit?

Protein is a big thing these days. Protein shakes and protein bars are just the tip of the protein iceberg. Bread, cheese, pizza, even fucking beer have been jacked up on the stuff and adorn your supermarket shelves. Marketers and supplement companies have gone bat shit crazy, seemingly preying on the current notion protein has magical powers.

Protein bars have been around a while. They’re the elder statesman of the supplement world. Offering you a taste of sweet chocolate, but in a healthier way than your average slab of Dairy Milk.

But is it that simple? Is a protein bar inherently more healthy than a Wispa, Boost, KitKat, or my personal favourite… The Lion Bar?

Read on as I peel back the wrapper, nibble the chocolate on the outside and reveal the true core of protein bars. You’ll discover if they’re worth the hype, or simply chocolate covered, nutritional shit.

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